Samsung's latest Galaxy Unpacked teaser is drawing attention in Milan The company is promoting the Galaxy S23 by projecting a 3D projection on the Samsung District Building in Milan
The Galaxy S23 series will launch on February 1, and one of the big upgrade rumors for Samsung's Galaxy S23 Ultra model is that it may feature a 200MP camera in the Galaxy Unpacked invitations and teasers, three spotlight rings that are reminiscent of the camera ring on the back of the Galaxy S series And now, the company has introduced a sleek-looking 3D video teaser projected onto the Samsung District (open in new tab) building in Milan, further demonstrating the company's focus on photography in this year's model
In the video, three spotlights are camera lenses against the building; one camera lens appears larger than the other two, which could be the 200MP camera seen on the S23 Ultra
In fact, Samsung recently announced a new ISOCELL HP2 sensor, which may be the camera seen in the Ultra model
Also, according to Samsung's preview, there could be a big focus on astrophotography This is something the company introduced last year with the Samsung Galaxy S22 Ultra and may build on it with the S23 series
The S22 Ultra had a 10x zoom on the telephoto camera and up to 100x digital zoom; the S23 Ultra is rumored to have the same zoom capability, but expect it to be sharper and more detailed, coupled with a 200MP camera
The teaser shown on the building also clearly depicts the moon approaching, which may hint at the phone's astrophotography prowess; the S22 Ultra required the use of Samsung's Expert RAW app for space photography not installed by default, and we will need to see if it will be part of the S23 Ultra's camera features
It has been suggested that the Galaxy S23 and S23 Plus will also get a 30x space zoom, which also has the potential to capture vivid shots of celestial bodies
The S23 Ultra may also feature a larger sensor and improve on the previous model's night photography capabilities Samsung has previously teased this with the tagline "Epic nights are coming," which may indicate that the company is ready to give the Pixel 7 Pro and iPhone 14 Pro Max a shot at low-light photography The company may be showing that it is ready to give the Pixel 7 Pro and iPhone 14 Pro Max a shot in low light photography
However, the recent leak of S23 Ultra photos and video samples leave little to the imagination According to the video leaks, the phone can shoot 60 frames per second for very smooth action shots; the ISOCELL HP2 sensor can also record 8K at 30 fps
Besides the camera, the Samsung Galaxy S23 also gets a custom version of the new Snapdragon 8 Gen 2 chip, which is expected to improve display brightness, among other upgrades
Through the marketing of the Galaxy Unpacked event, it is clear that Samsung is focusing on the camera this time around, and we can't wait to compare the 200MP to Apple and Google flagships
We'll see if the Galaxy S23 Ultra can actually deliver the star-studded cosmos photos seen in the promotion and if it makes our best camera phone list Until then, check out our Galaxy S23 and Galaxy S23 Ultra hubs to get all the updates you can expect from this phone
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